Launch your brand with gorgeous content

Today I launch Truth Organics!

There’s nothing like gorgeous content from the start! Today I launch a new brand Truth Organics. I’m so proud to bring this brand to life! Be a part of the journey and follow us on Instagram.

Premium content rises to the top

Certainly there’s no shortage of content in the world, but premium content rises to the top. There’s a few base aspects of social media content: visual, written, and audio.

When you’re launching a new brand it’s important that your content looks visually serious. This means custom branded designs (not just Canva which can look elementary) and that your written captions are well constructed. The best messaging starts with a well defined brand strategy and customer journey mapping. The entrepreneurs that hire me for my social media service get a 5 page brand strategy!

Clear consistent content = Engagement

Organic social media content is an opportunity to create a constant drip that educates, pursuades, nurtures, and builds customer loyalty over time. This upper and mid funnel sales strategy is what positions your brand to get the leads and revenue you deserve as you fill the funnel and they move into the lower funnel actions.

As the world evolves you have to keep going back to your customer journey and get clear on it because that informs you of how to curate messaging on social media. When you see audience reach and engagement increase you have this in the right direction which also leads to follower growth. I recently received an alert from Meta confirming I create premium content and that’s why they serve my content for mega brand reach.

Ultimately, your audience will take your brand as seriously as your content looks. Social media is what people look at along with your website because there’s social proof and legitimacy which shapes your customer’s perception. That leads them to decide whether to engage or take action with your brand. Content is just one part of the equation because you need to show a respectable following and engagement levels.

Hire me to create gorgeous content

If you’re an entrepreneur who needs to launch a new brand or take an early stage brand to the next level, I can help. Now is the time in fall to get everything set up before holiday breaks. Go ahead and schedule a free strategy call to discuss your vision, challenges, and how I can help. Looking forward to seeing you on the books!!